I’ll deal with our final three speakers in one post as they were (in order): Tom Hua, Adam Ginsberg, Tom Hua.

I’ll start with Tom Hua. He spoke about his background and it was quite interesting. It seems he landed in Australia with almost no money and a contact who couldn’t be contacted. He slept his first night on a bench at a railway station. He then took jobs where he could. He started his internet career with the e-book “Working with Clickbank”. It is a book describing how to create a clickbank account, how to set up web hosting and so on. It has a number of links to these and other sites, all of which are affiliate links.

Tom gave away this resource and it went suitably viral - that is people passed it on to others. As a result his income from the affiliate links grew and grew. In fact he still gets a cheque for around $1,000 per month from the hosting company he recommended in that book even though he now runs his own hosting company and would rather people used that one!

Tom then moved on to talking about business growth. His main comments were as follows:

• To move from multi-thousands of dollars of income to multi-millions you have to have employees, i.e. it is not a one man business

You need to have Vision - you success all depends on how badly you want it.

• Information products have the highest ROI (Return on Investment) if they sell.
• Niches - odd example coming up - anyone searching for “free sex” is not someone willing to buy anything you may want to sell. Someone searching for “sex positions” is quite likely to be a buyer!
• The value of an idea has nothing to do with the idea itself. It is only when it is shared with millions that it has great value.
• Take a unique approach to differentiate yourself. Just because someone else has a similar product is no reason not to market your own - don’t be put off!

I found Tom’s talk quite interesting. I was disappointed that some people sitting near me were not so impressed. In essence they judged his content on the fact that his spoken English is not yet perfect and he still has his Chinese accent. In my view anyone making millions of dollars per year from internet based businesses is worth listening to and I felt that Tom delivered good, useful advice.

 

So, our next speaker was Adam Ginsberg. He spoke about a product they have to make fancy home pages on MySpace. I was sick of this guy by then (shameless attempts at audience manipulation bug me too much) and I saw little value in him telling us about his product. For an hour and a half.

Our final speaker was once again Tom Hua! This time he was presenting WorldInternetOffice - a clone of our own www.ValuedClientSystem.com - in essence it’s the tool every internet entrepreneur needs - so go check our our words and video at www.ValuedClientSystem.com. (OK - shameless plug over - but it really is a good service!)

-Paul

Paul Quirk is a director at Know It Use It Ltd
http://www.ValuedClientSystem.com - From Prospects to Customers to Valued Clients
http://www.VCSHosts.co.uk – Create Your Online Business In A Box

This entry was posted on Saturday, January 26th, 2008 at 2:42 pm and is filed under Events, World Internet Summit. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.